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Time-share rental of new energy vehicles in Shanghai can be booked through APP

Jul 11, 2019   Pageview:823

Shanghai is currently experimenting with a time-share lease model for new energy vehicles. Customers can book in advance through mobile App to return a new energy car at a nearby network. The rental fee per minute is 0.5 yuan.

In this regard, the head of the Shanghai Municipal Transportation Commission stated that timesharing will be the key way to promote new energy vehicles in the future. Shanghai will encourage more auto manufacturers to carry out timesharing trials of new energy vehicles.

1, the network layout should be more perfect

At about 3 PM, Ms. Li, who worked at the Jiading Campus of Tongji University, came to the nearby "University Community" brand of electric car rental outlets. She easily swiped the car and then drove the rented pure electric car. Go to the nearby government department.

At 4:47 PM, she drove the car back to the collection point and returned the car with a credit card. This time, it took 107 minutes and cost 53.5 yuan.

"I started this new energy car on a time-share lease in March this year, and I 've rented it many times already. " said Ms. Li. Recently, however, Ms Li has had a new problem -- she often can't rent a car. "I drove from Jiading Campus to Siping Road Campus. It usually takes an hour and a half and costs about 50 yuan. It is a good deal. But there are so few vehicles available to rent at the outlets that they often can't rent them, she said. Especially every morning and evening peak and weekend, is basically a car difficult to rent.

Fuqiade is an electric car rental service first launched by Shanghai International Automobile City Group in Jiading. It has developed nearly 100 outlets and nearly 10,000 members so far, but the vast majority of outlets are located in Jiading, which is far from the center of the city. area, There are only a few outlets in the downtown area, and they are basically located in the hotel.

"From the actual situation of our network, the phenomenon of uneven heat and cold is obvious. Some densely populated outlets often do not rent cars, especially morning and evening peaks, while some outlets often do not rent vehicles. "Shanghai International Automobile City New Energy Automobile Operation Services Co., Ltd.. Marketing Department, said a person. It is estimated that each car can be rented for more than 6 hours per day to avoid losses, but at present, the average daily rental time for each car is less than one hour.

In his view, one of the biggest problems they face in the promotion process is that there are too few rental outlets, the layout is not reasonable, and there is no complete system. "According to the plan, we hope to have 450 to 500 car rental outlets by the end of this year. In addition to community, school, hotel and other outlets, there are also some outlets in transportation hubs such as airports and subways that can seamlessly connect with public transportation. "

In fact, the layout of new outlets is not easy, especially in central urban areas where parking resources are very tight. "We want to be able to open more outlets, but there is still some difficulty. He said frankly that at present, their rental home network enjoys some support in parking space resources and is basically free. In addition to the greater support provided by the Jiading District Government, Jing 'an Hilton Hotel provides a parking space at a price close to 1 yuan per year for free. However, in other parts of the central city, it is difficult to find relatively low-cost parking resources, which also hinders the further expansion of rental car network.

It is understood that in addition to the difficulty of network development, the promotion of this time-sharing lease model has encountered other difficulties. For example, because most users do not have the habit of charging the car when returning the car, the staff of the backstage operation scheduling is more stressed and needs to constantly go to various outlets to charge the car. In addition, the situation of social vehicles occupying the parking space where the charging pile is located is also urgently needed to be resolved.

2, high dot density can be sustainable

In addition to the minute-per-minute model, there are also some car rental companies in Shanghai that rent new energy vehicles on an hourly or day-by-day basis. we rent new energy vehicles on a hourly basis, sometimes on a daily basis, mainly by relying on existing stores rather than by opening up outlets without them. "Said the man.

The chairman of another car rental company said that because he is not familiar with new energy vehicles, he wants to buy but has concerns about charging piles, mileage, batteries, etc.. Many people will choose to rent a trial first. "This rental model will help promote new energy vehicles. "

At present, the car rental company has more than 50 stores in Shanghai, of which more than 20 can rent new energy vehicles, mainly Rongwei E50, Rongwei 550 hybrid vehicles. The Rongwei E50 currently only accepts daily rent, with a daily rent of more than 110 yuan. Some of the car rental company's stores have charging piles that can provide free charging and are praised by many tenants. In addition to the daily rental, the Rongwei 550 hybrid can also be rented from 1 hour. The rental fee is 25 yuan per hour.

Industry insiders believe that the time-sharing lease model must rely on enough dot density to be sustainable, so that users with only short-term demand will be more attractive. "If the dot density is not enough, it is difficult to really do it well. For most consumers, he says, the difference between renting for two hours, half a day or a day, and charging a hourly rate in minutes, is not so great. From the actual situation, many consumers will still choose long rent for more than two days.

He believes that the parking resources required for the time-share rental mode of new energy vehicles must have a fixed parking space that can be fitted with charging piles, and must also ensure that this parking space is not occupied by social vehicles.

What? Hopefully more companies will pilot

The person in charge of the Shanghai Municipal Transportation Commission told reporters that timesharing is the key way for Shanghai to promote new energy vehicles, and it is also a practice for the Municipal Transportation Commission to promote the development of the Shanghai transportation industry to a new mode of business. The city will encourage more auto manufacturers to carry out time-share leasing of new energy vehicles. Time-share leasing enterprises can adopt various cooperation models to build charging piles, rent and return car points, etc.. The public can pay back the rent by hours or days.

"The average idle time for a private car is 22 hours a day, and by leasing, the vehicle can greatly increase the utilization rate and reduce the parking and vacancy costs. Therefore, we hope that through the time-share rental model, more Shanghai households will be guided to travel green, promote the intensive use of vehicles, and also reduce the pressure on urban transportation. The head said the promotion of new energy vehicles was an important step in promoting energy conservation and emission reduction in the transport industry, not only helping to optimize the energy mix, but also playing a key role in accelerating the technological maturity of new energy vehicles.

It is reported that this year, SAIC Group also submitted an application to the Shanghai Municipal Transportation Commission for the development of a time-share rental business for new energy vehicles.

The person in charge also said that in developing the time-share rental model of new energy vehicles, the Shanghai Municipal Transportation Commission will provide support to pilot companies in terms of the approval of new energy car rental business licenses and the issuance of new energy rental vehicle operating quotas in batches. On the basis of the trial of time-share leasing, vehicle users are provided with more convenience through the continuous improvement of the time-share rental network.

The page contains the contents of the machine translation.

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