22 Years' Battery Customization

The "price war" of Lithium battery is furious

Jul 17, 2019   Pageview:559

In recent years, with the continuous strengthening of the state's policies on the sale of new energy vehicles and the gradual increase in the consumption of new energy vehicles, industrial capital and financial capital have accelerated the investment in new energy lithium batteries, and an investment in new energy lithium batteries has never before. The heat of the battery industry has already begun.

From January to July this year alone, 15 listed companies invested 40 billion in new energy lithium batteries, and China's investment in lithium battery projects is expected to reach 90 billion yuan in 2015, according to information collected by the author. If you add up the funds invested in lithium batteries over the years, it is roughly estimated that there will be at least 200 billion yuan. At present, lithium batteries for new energy vehicles are in short supply in China. However, after 2016, with the launch of lithium batteries for new energy vehicles, the entire lithium battery industry will have excess capacity. Experts estimate that the ratio of excess capacity will be as high as 50 %. An industry reshuffle will be inevitable.

Compared with the stringent technical requirements for lithium batteries for pure electric vehicles with new energy sources, lithium batteries for electric bicycles are relatively low. Now, on the one hand, lithium batteries for new energy vehicles can not be bought with money. On the other hand, lithium batteries for electric bicycles are seriously overcapacity. The profits of lithium battery manufacturers are getting lower and lower, and the price competition is very fierce. At the same time, the various phenomena of lithium batteries for electric bicycles are very confusing.

Lithium battery companies have a minimum replacement rate of 5 %, and the highest has reached 30 %. From this, it can be seen that the product quality of some large companies is so different from that of some batteries that have been reassembled with PACK using recycling and testing. Some small vehicles and some dealers, in order to be cheap, often purchase batteries assembled by underground factories for assembly products and after-sales services through various channels, resulting in increased disputes between these companies and distributors and consumers.

The high-end market is still dominated by South Korea's Samsung and Japan's Panasonic batteries. Some high-end lithium electric bicycles in China use lithium batteries from Samsung and Panasonic. In order to meet the requirements set by foreign customers, lithium tram companies import electric cores and then carry out PACK assembly. In order to control our market, South Korea's Samsung, LG and Japan's Panasonic Corporation dumped prices on our market. It is accepted that Japanese and Korean enterprises have set up manufacturing bases in China one after another. Since some lithium battery materials manufacturing in China have reached quite high requirements, they have entered the procurement channels of Japanese and Korean companies.

Unlike lead-acid batteries, lithium batteries are intensive industries such as capital, patents, technology, and technology. The barriers to industry entry are very high. After many years of technology accumulation, R&D accumulation, and talent accumulation, foreign companies have formed their current dominant position. And many of our enterprises are basically to use doctrine, even if there is a technical precipitation, but there is still a large gap with the Japanese and Korean enterprises.

It is worth mentioning that under the promotion of the new energy industry policy, Chinese companies are almost the same as the funds, and listed companies can use the name of the new energy industry to increase the amount of stocks in the market. The local government also has the urge to intervene in the entity's performance. It is safe to say that in the next few years, with the new energy vehicle lithium battery project overcapacity, there may be a lot of companies pouring into the electric bicycle industry, by which time the competition for lithium batteries for electric bicycles will be more intense than it is now.

Now the competition for lithium batteries for electric bikes is just the beginning. However, more powerful companies will enter the lithium battery industry for electric bicycles, the price of lithium batteries will further decline, and the maintenance rate of corporate products will further decline. This will promote the upgrading of the electric vehicle industry. It can be said with certainty that the government's increase in the consumption tax on lead-acid batteries by 4 % is a sign that further measures will be taken to curb the manufacture and use of lead-acid batteries in the future.

The page contains the contents of the machine translation.

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