There are only two kinds of car electrification: Toyota and other auto companies

In the era of car electrification, there is no such a huge era as today. When it comes to the new energy technology of automobiles, a topic that cannot be avoided is mixed. At that time, there was a saying in the industry: there are only two kinds of hybrids in the world. One is Toyota, and the other is other hybrids.

Of course, Toyota is also very supportive of this statement. It not only invests more in the research and development of hybrid technology, but also maintains industry leading in this field. It will also start mass production in the early stage and succeed in 20 years. More than 11 million vehicles have been popularized around the world.

In today's era when the concept of electrification has been unified, we found that there are only two phenomena in car electrification: one is Toyota and the other is other car companies.

Hybrid popularity has become the unique foundation of Toyota's comprehensive electrification

When Toyota began to talk about "electricization" frequently, some people said that Toyota would also "transform" and also follow the "electricization" revolution. In fact, people who know something about Toyota will find that this statement is a misunderstanding of Toyota's new energy route.

Not to mention that car electrification and pure electric power are inclusive and contained, the essence of the concept of electrification is not to turn all cars into pure electric vehicles at once, but to first expand the application of electric energy; In addition to pure electric technology (EV), technologies for electrical energy applications include hybrid power (HEV), external charging hybrid (PHEV), and hydrogen fuel cell (FCEV) technologies.

Therefore, from the essence of expanding the electric vehicle application of this electric vehicle, at present, perhaps no car company has started large-scale "electricization" earlier than Toyota. Because of the ever-expanding nature of power applications, Toyota's hybrid car, which began mass production in 1997, is an early form of car electrification.

Whether it is technology development or market development, comprehensive electrification is not a one-step process. The traditional power car that has been developed for more than 100 years has been deeply integrated into people's lifestyles and living habits. It will not lose the protagonist's aura at once, but in the current hot electric car, in the acquisition of electric energy, If the transformation and storage technologies have not made revolutionary progress, they are still innately inadequate. The process of universalization and the value of environmental protection cannot be immediately seen, and it is impossible to provoke the girders at once. Relatively speaking, the combination of the traditional car and the new energy vehicle technology "love each other" under the combination of the species, while maintaining the traditional driving car habits and new energy technology features, but has a stronger adaptability and The ability to evolve seems to make it easier to achieve scale.

For automobile companies, hybrid power inherits both the traditional automobile technology system and a large number of new energy technologies. In terms of technology research and development and manufacturing, it can not only maximize the application and optimization of existing industrial resources, but also The battery, motor, electronic control and other electrification technologies have formed a large amount of reserves and accumulation. This kind of reserve and accumulation is indispensable for the large-scale mass production of electric vehicles in the future and the comprehensive application of other new energy sources in the future. It’s a step in the water.

It is no exaggeration to say that "hybridization" connects the past and future of the car and will be an insurmountable step in the process of car electrification. Consumption and the market are the best verification of the trend. The fact that Toyota Hybrid is popular in the world and the cumulative sales of more than 10 million vehicles proves that hybridization has become an important foundation for the development of automotive electrification.

The construction of ecology and infrastructure is the guarantee of Toyota's comprehensive electrification

Thanks to the continuous innovation of hybrid technology and the application accumulation of large-scale mass production, Toyota is more capable of expanding the application of electric energy in all directions, thus forming a comprehensive electric layout including HEV, PHEV, EV, FCEV, etc., and maintaining a leading and forward-looking layout in the forefront of electric development.

Undoubtedly, the breakthrough in battery technology determines the future of automotive electrification. At present, Toyota's self-developed solid-state battery technology is scheduled to be officially launched in 2020. Solid-state battery research and development is based on lithium-ion technology, but solid-state batteries have better temperature resistance, can increase battery density by about 50%, halve charging time, and do not require cooling, so the size is smaller and it is possible to increase The cruising range of electric vehicles. Toyota's executive vice president Didier Leroy told the media that Toyota's solid-state battery technology is leading the industry and sees it as a "subversive."

On the other hand, Toyota is also actively promoting technology transfer through industrial chain resource integration. In August 2017, Toyota announced a capital business cooperation plan including the development of pure electric vehicles with Mazda. According to the plan, Toyota and Mazda and Denso jointly established a new company to develop the core technology of pure electric vehicles. In addition, Toyota and Panasonic have begun to explore further cooperation in the field of automotive batteries, and also plan to form a business alliance to achieve standardization of electric vehicle batteries.

In addition, in the wave of digital economy that connects everything, the development of electrification will also make the car a truly open platform. In January 2018, Toyota officially exhibited the e-Palette Concept, a new generation of electric vehicle (EV) dedicated to mobile services (MaaS) for mobile, logistics and product sales. Toyota announced that it will open a vehicle control interface in the future, which can be equipped with autopilot control components developed by other companies; open APIs required by service providers on mobile service platforms; initial partners include Didi Chuxing, Amazon, Pizza Hut, Mazda, Uber Wait.

At the same time, in order to promote the popularity of hydrogen fuel cell vehicles, Toyota began to vigorously promote the empirical experiments in the global key markets and the construction of hydrogen energy infrastructure. In October 2017, Toyota began the demonstration of the hydrogen fuel cell vehicle (FCEV) "MIRAI Future" in China. At the same time, the hydrogenation station of Toyota Motor Research and Development Center (TM) was also completed. In March 2018, Toyota, Nissan, Honda, JXTG Energy, Idemitsu Kosan, Iwatani, Tokyo Gas, Toho Gas, Toyota Tsusho, and Japan Policy Investment Bank established 11 companies to systematically build hydrogen fuel cells "Japan Hydrogen Refueling Network Company" of the vehicle (FCEV) hydrogen refueling station.

The goal of electrification is already a specific number in Toyota.

An industry-famous “love-like” company like Toyota is obviously not satisfied with merely updating concepts and strategies in developing electrification.

In December 2017, Toyota announced the challenge plan for the development and popularization of electric vehicles including HEV, PHEV, EV and FCEV from 2020 to 2030, all of which are very specific figures.

In terms of comprehensive electrification, by 2030 Toyota's annual global sales of electric vehicles will reach more than 5.5 million units. As a zero-emission vehicle, EVs and FCEVs will strive to achieve annual sales of more than 1 million units. By 2025, all models that are sold globally will be equipped with electric-powered vehicles or electrified models, so that models with only conventional engines will become zero.

Since 2020, China has been the first to accelerate the introduction of EVs. By the first half of the 2020s, the world has expanded to more than 10 models. After China, it will be imported in Japan, India, the United States, Europe and other countries. In addition, in 2020, the FCEV product lineup will continue to be enriched.

It can be seen that it has a unique foundation for mixed sales of tens of millions of sales, and actively leads the construction of industrial ecology and infrastructure with independent innovation and resource integration, and has set a few specific figures for the sales of motorized targets in the next stage in the industry. It shows that Toyota has strong strength and confidence in the electrification strategy. We have to say: There are only two phenomena in car electrification: one is Toyota and the other is other car companies.

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