Promising future for new energy battery industry

On April 9th, the Boao Forum for Asia kicked off in Hainan. In this morning on sub-forum "Future Production", Dong Mingzhu, Chairman of Gree Electric, said that prospects of new energy battery are good, but quality of battery needs to be improved. For enterprises to achieve transformation and upgrading, it is necessary to cultivate their own talents, achieve breakthroughs in technology and at the same time, be able to slow down and "put down the matter of making money first."

At the forum, a questioner from the new energy battery industry asked Dong Mingzhu how the industry and enterprises could achieve transformation and upgrading.

Dong Mingzhu said that this industry is very promising and has confidence in this. In addition, companies need to solve the problem of product quality, such as the battery now, some people use the density to identify the battery is good and bad, but in fact, and the most important thing is the safety of the battery. If the security problem not solved, the density is higher, and what you bring to the consumer is something that has hidden dangers. This enterprise still has no way to support it.

For the current business difficulties and transformation and upgrading problems faced by new energy battery companies, Dong Mingzhu said that it should start from three aspects: 1. Cultivate their own talents; 2. Make breakthroughs in technology; 3. Endure loneliness.

She says, "Can companies put down the thought of making money first? As long as you can live and maintain your business, the key is to break through in technology and truly bring about subversive changes. Only subversive changes can enjoy changes brought about by the new era. I believe that everyone is willing to make such a choice. In fact, it can support our products in turn, whether it is state-owned or private, enterprises must do it well in two aspects, one is technology, and more important is management. Sometimes in terms of competitiveness, enterprise is defeated in management."

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